US Stock Market Move | Starbucks Corporation (SBUX.US) rose by more than 4%, with both the North American and Chinese markets showing signs of recovery. Same-store sales have increased for two consecutive quarters.

On Wednesday, Starbucks Corporation (SBUX.US) rose more than 4%, reaching $99.76. In terms of news, Starbucks Corporation announced that its net revenue for the first quarter of fiscal year 2026 was $9.9 billion, a 6% year-on-year increase compared to the estimated $9.65 billion. Adjusted earnings per share were $0.56, a 19% year-on-year decrease compared to the estimated $0.59. The adjusted operating profit margin was 10.1%. Starbucks Corporation achieved a 4% global same-store sales growth in the first quarter of 2026, marking the second consecutive quarter of positive growth and surpassing Wall Street's most optimistic expectations. The performance in the North American market was the highlight of the quarter. Same-store sales in this region grew by 4%, with comparable transactions increasing by 3% - the first positive growth in eight quarters, indicating that Starbucks Corporation has successfully reversed the previous declining customer traffic trend. Of particular note is that customer traffic in the U.S. market turned positive for the first time in eight quarters, signaling that CEO Brian Niccol's "Back to Starbucks" transformation strategy is yielding substantial results. The performance in the Chinese market was particularly impressive, with same-store sales growing by 7%, including a 5% increase in transactions and a 2% increase in average order value. This growth rate significantly surpasses the global average, indicating that Starbucks Corporation's competitiveness in this key market is recovering. The number of Starbucks stores in China reached 8,011, a 4% increase compared to the same period last year, accounting for nearly 20% of the total global store count.