HK Stock Market Move | CHOW TAI FOOK (01929) rises more than 3% In the third price increase this year, the company saw a recovery in same-store sales growth.

CHOW TAI FOOK (01929) rose more than 3%, up 3.08% as of the time of writing, trading at 12.7 Hong Kong dollars, with a turnover of 1.15 billion Hong Kong dollars. On the news front, on December 17th, CHOW TAI FOOK's Tmall official flagship store posted a notice on its homepage stating that, due to market factors, some products will soon be raising prices, with the price adjustment window set for December 19th. It is reported that CHOW TAI FOOK has raised prices three times this year, with adjustments made in March and the end of October. In response to this latest price adjustment, CHOW TAI FOOK stated that product price adjustments are part of the group's daily operational policy, and adjustments will be made according to market conditions and product demand, while maintaining a commitment to excellent quality and exquisite craftsmanship to meet consumer expectations. A previous research report by Cinda pointed out that the company's same-store sales growth has rebounded, showing strong performance since October. The bank believes that the recovery growth in the Chinese mainland market is due to both lower baseline figures from the same period last year and the company's active channel optimization and improved single-store management level taking effect. From October 1st to November 18th, the company achieved a year-on-year retail value growth of +33.9%, with retail value in mainland China increasing by 35.1% year-on-year, and same-store sales growing by 38.8% year-on-year. Despite the high gold prices, the company has still achieved strong growth, reflecting consumers' more positive attitudes towards the rising gold prices and an increasing acceptance level.