New Stock News | Proya Cosmetics (603605.SH) submits application to Hong Kong Stock Exchange, becoming China's largest domestic cosmetics group.

According to the disclosure by the Hong Kong Stock Exchange on October 30th, Proya Cosmetics Co., Ltd. (referred to as Proya Cosmetics) has submitted its listing application to the main board of the Hong Kong Stock Exchange, with CICC and UBS Group as its joint sponsors. The prospectus shows that Proya Cosmetics (603605.SH) is a Chinese domestic multi-brand beauty group dedicated to building a world-class cosmetics industry platform, providing global consumers with a combination of technology and high-quality cosmetics products. The company has established a multi-brand, multi-category cosmetics matrix covering different consumer groups, including skincare, makeup, personal care, and more. According to data from Frost & Sullivan, in terms of retail sales in 2024, the company ranks fifth among the top five groups in the Chinese cosmetics industry and is the only Chinese domestic cosmetics group. In terms of retail sales, the company has been the largest domestic cosmetics group in China for four consecutive years from 2021 to 2024. In terms of products, in terms of retail sales in 2024, the company has as many as 4 super large products with retail sales exceeding 1 billion yuan, and the flagship brand Proya Cosmetics is the only brand in China with two products with retail sales exceeding 1 billion yuan. The company owns skincare brands such as "Proya Cosmetics," "Yue Futai," and "Kerrfil"; makeup brands such as "Caitang" and "Yuanshe botar"; personal care brands such as "Off & Relax" and "Surprise Time". In terms of retail sales in 2024, the scale of the "Proya Cosmetics," "Caitang," "Off & Relax," "Yue Futai" brands exceeded 500 million yuan, ranking first in the domestic cosmetics group in terms of quantity, and the only company with star brands in all three categories. In terms of sales models, the company focuses on online platforms and utilizes offline sales channels to enhance brand reach and market coverage. Online sales channels include online direct sales and online distribution, while offline sales channels mainly include offline distribution. The company is one of the earliest beauty groups to strategically deploy online channels and has a significant leading position in online channels. In terms of production capacity, as of October 24, 2025, the company operates a production base in Huzhou, Zhejiang province, mainly producing skincare products, with 66 production lines. Additionally, the company is constructing an intelligent factory in Huzhou, with a designed production capacity of 400 million units. The prospectus notes that the cosmetics industry is developing rapidly and is highly competitive. Failure to effectively execute marketing strategies or adjust these strategies according to market changes could damage the company's ability to attract and retain customers and increase profitability. In terms of performance, for the six months ending June 30 in 2022, 2023, 2024, and 2025, Proya Cosmetics reported revenues of approximately 6.385 billion yuan, 8.905 billion yuan, 10.778 billion yuan, and 5.362 billion yuan respectively; during the same period, the annual/ interim profit was approximately 831 million yuan, 1.231 billion yuan, 1.585 billion yuan, and 826 million yuan respectively.