Crowd Wisdom Consulting: The global smartphone market is expected to see a rebound in 2024, with shipments increasing by around 7% year-on-year.

According to the article released by Sigmaintell, the global smartphone market is expected to see a recovery in 2024, with shipments increasing by approximately 7% compared to the previous year. In 2024, the global smartphone market will see significant growth. Demand for high-end smartphones remains strong, and many consumers who purchased phones during the pandemic have entered a new cycle of upgrades. According to Sigmaintell data, global smartphone shipments in 2024 are expected to be around 1.18 billion units, a year-on-year increase of about 6.8%, marking the first time in two years that the market has achieved high single-digit growth, with market confidence expected to continue. In terms of competition, the top 3 positions in the global smartphone market are expected to remain stable in 2024, with active competition from non-Apple brands in China. The top 3 competitors in the global smartphone shipment market for 2024 are still dominated by Samsung, Apple, and Xiaomi, with the battle for the top spot between Samsung and Apple expected to intensify in 2025. Samsung retains the top spot, with global shipments of around 220 million units in 2024, a 1% decrease from the previous year due to increased competition in the mid-to-low-end smartphone market. Huawei takes the second spot with around 115 million units shipped globally. The competition for the top spot between Samsung and Apple is expected to heat up in 2025. In the Chinese market, non-Apple brands have performed well, with Vivo taking the top spot in 2024 with approximately 491 million units shipped, a 6.7% increase from the previous year. Huawei takes the second spot with around 454 million units shipped, maintaining a strong competitive position in the domestic market. Looking ahead to 2025, the demand for smartphones is expected to continue to grow, with a greater focus on upgrading structural demand for new models. Sigmaintell estimates that global smartphone shipments in 2025 will reach around 1.23 billion units, a year-on-year increase of 4.0%. In the Chinese market, the implementation of nationwide smartphone subsidies is expected to lead to an increase in shipments of approximately 300 million units, a year-on-year increase of about 4.9%. Sigmaintell believes that as brands strive to maximize sales and profitability in a stable growth environment, how to compete effectively will be a key challenge in 2025. In order to capitalize on the positive factors of the AI technology cycle and upgrade cycle, brands will need to focus on factors like exchange rates, material costs, supply chain stability, and inventory management. The growth in structural demand will be evident in both high-end and low-end price segments, as brands try to stimulate demand from price-sensitive users and push for hardware upgrades.The increase in average selling price is passed on to consumers.Quiero comer una hamburguesa con papas fritas.