HK Stock Market Move | BILIBILI-W(09626) rises more than 3%. The company plans to launch an overseas version of "Three Plans" in the Greater China region in the second half of the year.

BILIBILI-W (09626) rose more than 3%, as of the time of writing, it rose by 3.33% to HK$133.4, with a trading volume of HK$89.7415 million. CMSC released a research report stating that it is expected that BILIBILI-W's game revenue for the fourth quarter of 2024 and 2025 will increase by 78% and 26% respectively compared to the previous year, mainly due to the flagship game "Three Kingdoms: Fate Determines the World" contributing to revenue and the low base of the same period last year. Recently, "Three Kingdoms" started its new season S5, adding multiple gameplay modes and characters, and according to Qimai data, revenue performance has shown some improvement. The company plans to launch an overseas version of "Three Kingdoms" in the Greater China region in the second half of this year. The report pointed out that Bilibili previously obtained the global distribution rights for "Jujutsu Kaisen", a game adapted from the well-known manga IP of the same name, with reported annual revenue exceeding 1 billion RMB in the Japanese market. Bilibili launched the global market distribution of the game in November 2024, and with the normalization of issuing game licenses, it is expected to obtain a license and launch the game in the domestic market by 2025. In addition, Bilibili's game reserves also include several casual game categories, which are expected to be launched in the second half of this year.