Seven departments: Strengthen advertising regulation in livelihood sectors such as pharmaceuticals, food, health foods, medical devices, education and training, financial management, and medical care; increase exposure of typical cases and intensify credit-based punishment

The State Administration for Market Regulation and six other departments issued the "15th Five-Year Plan for the Development of the Advertising Industry." It mentions promoting the construction of a modern advertising monitoring system and developing advertising monitoring intelligent agents. Strengthen the training of regulatory personnel, with a focus on skills training in data classification, compliance assessment, and electronic evidence preservation. Strengthen privacy protection and data security regulation, and standardize cross-border data transmission. Build a full-process regulatory closed loop of "legal education in advance, early warning during the process, and punishment afterward," establish a collaborative mechanism for the regulation of cross-border goods and services advertising, and solve the difficulties of cross-border advertising regulation. Strengthen advertising regulation in livelihood-related fields such as pharmaceuticals, food, health foods, medical devices, education and training, financial management, and medical care, the primary responsibility of internet platforms, increase the exposure of typical cases and the intensity of credit punishment, purify the market environment, and safeguard consumers' rights and interests.