Apple retail chief designer Johnson: iPhone Duo and others still need to be experienced "hands-on and in person"

date
26/09/2026
Apple's retail chief designer Ron Johnson mentioned in a recent interview about Apple retail stores: Although online viewership for product launches is enormous, for new products like the iPhone Duo, users still need to "touch them in person and try them on site" to understand the differences. Johnson believes that physical stores are not obsolete and remain irreplaceable in converting new product experiences.