Qingdao issues implementation plan to enhance the adaptability between consumer goods supply and demand

Recently, Qingdao issued the "Implementation Plan for Enhancing the Adaptability of Consumer Goods Supply and Demand to Promote Consumption Expansion and Quality Improvement in Qingdao." Qingdao will take "promoting innovation, strengthening brands, optimizing supply, cultivating scenarios, and improving quality" as its core objectives to elevate the level of its consumer goods industry, striving to cultivate more than 10 Chinese consumer famous brands and more than 25 provincial-level consumer famous brands by 2028, and to build a number of high-quality consumer goods with nationwide influence in fields such as smart home appliances, health foods, apparel and accessories, smart wearables, and sports and leisure.