Douyin's life services have exceeded expectations, leading to an upward adjustment of the annual transaction target mid-year.

date
03/08/2026
Thanks to the synergistic effect with the main UGC content, the growth of local life short videos and search traffic exceeded expectations, driving Douyin's life services to achieve a year-on-year trade volume growth of over 50% in the first half of 2026, surpassing the established targets. The platform has adjusted its annual trade volume target upwards by mid-year. The standalone app "Dou Sheng Sheng" has become another key source of incremental growth. Today, Dou Sheng Sheng launched the "Find Store" feature, further strengthening user engagement and the mindset of finding stores. Through the dual driving forces of "Find Products + Find Stores," it forms more synergies with the main Douyin platform. Currently, the daily active users of Dou Sheng Sheng have surpassed 15 million, and the awareness of local life entry points continues to enhance.