Fund investment consultants bid farewell to double charging? Public offering sales subsidiaries have begun to fully refund the sales commissions of investment consultancy business.

date
12/05/2026
The "Regulations on the Management of Sales Expenses of Publicly Offered Securities Investment Funds" clearly stipulate that if a fund sales institution also engages in fund investment advisory business, it shall not charge customers maintenance fees for the holdings formed by the fund investment advisory business, and a 12-month transition period is set. E Fund Wealth has already started to fully rebate customer maintenance fees for investment advisory business, and return trailing commissions generated by underlying funds. This is the industry's first such move, which will increase investors' income and prevent conflicts of interest. Currently, comprehensive rebate schemes like this are rare in the industry, but with the advancement of policies, it is expected to be further promoted, realizing the transformation of investment advisory business from "seller sales" to "buyer services".