Social media platform X is reducing the revenue sharing of "clickbait" accounts.

According to a statement by Nick Bell, the head of product at X, a social platform owned by Musk, X is reducing the revenue share of accounts that profit from clickbait and rapid news aggregation. Bell wrote on Saturday, "All aggregation accounts have seen their income for this period reduced by 60%," and stated that their income will be reduced by an additional 20% in the next payment period.