National Financial Supervision and Administration Bureau: Actively supporting the cultivation and growth of industries that enrich the people in rural areas.

The China Banking and Insurance Regulatory Commission (CBIRC) issued a notice on the financial support for the comprehensive revitalization of rural areas in 2026. The notice calls for actively supporting the cultivation and growth of industries that benefit the people in counties. It emphasizes the close integration of investment in goods and investment in people to help develop county economies with unique characteristics, cultivate clusters of characteristic industries for small and medium-sized enterprises, and support stable employment for migrant workers. The notice also calls for increased financial investment in areas such as green and efficient agriculture, deep processing of agricultural products, high-quality development of rural e-commerce, integration of agriculture with culture and tourism, and the forestry and grass industry to boost the income of farmers. Efforts are to be made to meet the financial needs for expanding and upgrading rural consumption, supporting the development of new formats, models, and scenes for rural consumption, and promoting the use of new energy vehicles, smart home appliances, and green building materials in rural areas. Financial support is to be provided for new employment groups like rural migrants buying homes, settling down, receiving education and healthcare, and vocational training and entrepreneurship in cities.