Being criticized as "Not registering as a member means not being able to check out", Miniso: Trendy products implement a member-exclusive limited purchase policy.

Sina Finance News on March 30th, recently, many netizens reflected that when shopping at Miniso, the store staff required them to register as a member and link their phone number in order to complete the checkout process. Even when purchasing ordinary daily necessities, they encountered the same threshold, sparking heated discussions on related topics. In response to this news, as a consumer, Sina Technology inquired with Miniso customer service. The response was that, "In order to effectively protect the fair purchasing rights of consumers and create a more fair and transparent shopping environment, starting from December 15, 2025, Miniso national stores and official online channels will implement a member-exclusive limited purchase policy for trendy products."