Bubble Mart's new IP has been met with a lukewarm reception? Informed sources respond.

Since 2026, the speed of launching new IPs by Pop Mart has accelerated. Supertutu and After-school Merodi were successively released, and a new IP character "Key A" was teased. However, both Supertutu and After-school Merodi received a lukewarm response after their release, with sales far below other popular IP products during the same period. On the second-hand trading platform, the transaction prices are also at a lower level. In response to this, a person familiar with the situation at Pop Mart stated: "The overall sales performance of the new IPs is in line with expectations."