Li Yade and others established a cultural and tourism development company.

According to the Qi Cha Cha app, recently, Hubei Yuchen Culture and Tourism Development Co., Ltd. was established, with Ben Ke as the legal representative and a registered capital of 14 million yuan. Its business scope includes: management of scenic spots; artistic creation; film production services; camera and video production services; digital cultural and creative content application services, etc. Through equity penetration displayed on Qi Cha Cha, the company is jointly held by Hubei Yichen Investment Development Co., Ltd., Leyard's wholly-owned subsidiary Guangzhou Lifen Culture and Technology Co., Ltd., etc.