Reverse Chinese New Year fire outbreak, reverse Spring Festival travel tickets can save an average of 60%.

date
05/02/2026
As the Spring Festival approaches, the trend of "reverse New Year migration" is gaining momentum. Some elderly people are heading to the cities where their children work, and some children are going to the cities where their parents work, in order to celebrate the New Year together. Data from online travel platforms shows that since February, the search volume for flight tickets to Beijing, Shanghai, Guangzhou, Shenzhen, and other cities from various small and medium-sized airports around the Spring Festival has nearly tripled compared to last year. Tickets for reverse Spring Festival migration are also cheaper, with an average saving of about 60%. Flight booking data from online travel platforms shows that since the beginning of the Spring Festival travel season, the number of passengers traveling to Shenzhen for the New Year from other cities has increased by nearly 20% compared to last year.