Zodiac horse button, more than 100 yuan each. Wenzhou small town accounts for half of the global button sales.

In Qiaotou Town, Yongjia County, Wenzhou City, approximately 100 billion buttons are produced each year. Of every 10 buttons sold worldwide, at least 5 come from Qiaotou Town. Now, while the technical content of buttons continues to increase, the upstream and downstream related industries have also achieved transformation and upgrading. In Button Town, traditional Chinese buckle buttons such as zisuo buckle, swallowtail buckle, and tassel buckle have good market sales. Unlike traditional buckle buttons, this year, there is a wide variety of printed buttons with animal shapes, flower shapes, etc., with the button in the shape of a horse being particularly popular. "Putting a horse-shaped button on clothes costs over 100 yuan, and now orders are basically unable to keep up." Some companies have an annual output value exceeding 20 million yuan by 2025, and their products sell well in overseas markets such as Europe, America, and Southeast Asia.