Tianjin launches the 2026 New Year consumption season, will launch over a thousand consumer promotion activities.

The Tianjin Municipal Bureau of Commerce, together with the Tianjin Municipal Bureau of Culture and Tourism and the Tianjin Municipal Bureau of Sports, planned and launched the "Buy in China, Enjoy in Tianjin" 2026 Tianjin Chinese New Year Consumer Season themed promotion campaign. On the 27th, the opening ceremony was held at the Jintai Observation Hall in the "Heart of Tianjin" Jintai Tower. According to reports, the "Buy in China, Enjoy in Tianjin" 2026 Tianjin Chinese New Year Consumer Season will run throughout the first quarter of 2026, focusing on the three key nodes of New Year's Eve, Spring Festival reunions, and the Lunar New Year, bridging the various aspects of "eating, staying, traveling, shopping, and services", guiding upstream and downstream businesses, producers, suppliers, and consumers, and attracting nearly a thousand merchants to participate in more than 1,000 diverse consumer promotion activities.