State Tobacco Monopoly Administration: Promoting the balance of supply and demand in the electronic cigarette market and effectively preventing and resolving the risks of disorderly competition in the market.

The State Tobacco Monopoly Administration openly solicits opinions on the "Notice of the State Tobacco Monopoly Administration on Implementing the Policy of the Electronic Cigarette Industry and Further Promoting the Dynamic Balance of Supply and Demand." The "solicitation draft" proposes to promote the balance of supply and demand in the electronic cigarette market. Coordinating effective market and proactive government, within the approved production capacity range, determine the annual production scale as the annual production and sales target for enterprises, reasonably meet the demand for production scale adjustments by electronic cigarette-related production enterprises based on market order conditions and other factors, effectively prevent and resolve risks of disorderly competition in the market. Strictly implement the total production scale control, adhere to classified measures, and carry out production scale adjustment audits strictly. For enterprises located in regions with relatively good electronic cigarette industry foundation and relatively concentrated enterprises, integration of production points and residence into the same location is allowed. Continuously strengthen the supervision of electronic cigarettes, strictly restrict high-risk market entities, focus on verification and control, and strictly crack down on illegal activities such as export return, false declaration, and products not meeting quality and safety requirements. Electronic cigarette-related production enterprises should implement the main responsibility, strengthen compliance construction, and ensure that each link of the export trade chain complies with regulations.