Chairman of Jiuxian Group, Hao Hongfeng: The most potential sauce-flavored liquor brand in the Chinese liquor industry is Zhenjiu.
On December 19th, Hao Hongfeng, chairman of the Jiuxian Group, gave a new year speech in Beijing with the theme "Breaking Through in 2026". He said, "We should pay tribute to the bosses who dare to stand in front of the camera. The highest level of doing business is to make a fortune quietly, which boss likes to show off. But in today's market, if you are still hiding in the corner, who will know your brand? Mr. Wu, the boss of Zhenjiu, is the first big boss in the Chinese liquor industry to bravely stand in front of the camera." He also stated that Zhenjiu is the most potential sauce-flavored liquor brand in the Chinese liquor industry, "Zhenjiu has a good foundation, large production capacity, good short video production, and very high quality." He pointed out, "Looking back in 5 or 10 years in the future, we will realize that Zhenjiu is really amazing."
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