In 2025, the domestic mini-program game market revenue reached 53.535 billion yuan, a year-on-year increase of 34.39%.

On December 19, at the 2025 China Game Industry Annual Conference held in Shanghai, Zhang Yijun, the first vice chairman of the China Audio-Visual and Digital Publishing Association, announced that in 2025, the revenue of the domestic mini-program game market will reach 53.535 billion yuan, a year-on-year increase of 34.39%. Among them, the actual sales revenue generated by in-app purchases is 36.464 billion yuan, accounting for 68.11% of the total revenue.