Guizhou's "15th Five-Year Plan" proposal: optimize and adjust liquor product structure and marketing strategies to better meet market demand.

The proposal by the Guizhou Provincial Committee of the Communist Party of China on formulating the Fifteenth Five-Year Plan for National Economic and Social Development of Guizhou Province was released, which mentioned consolidating and enhancing the Moutai liquor industry cluster. Strengthening the fleet of outstanding enterprises, deepening the brand building of the "Moutai in Chishui River Valley" production area, consolidating the leading position of the national important liquor production base, and building a historical classic industrial cluster with global influence. Optimizing the structure of liquor products and marketing strategies, expanding the path of "selling liquor to selling lifestyle," enriching diverse consumption scenarios, and better adapting to market demand. Implementing the special action of "Guizhou Liquor Going Global" to support enterprises in vigorously exploring international markets.