The ice and snow sports continue to heat up, and the industry is expected to exceed 1 trillion yuan by 2025.

With the continuous enrichment of various types of ice and snow venues facilities, the number of people participating in ice and snow sports in China is steadily increasing, driving rapid growth in the ice and snow industry. Data shows that by 2024, the total size of China's ice and snow sports industry will reach 970 billion yuan, with a year-on-year growth of about 9%, and is expected to exceed 1 trillion yuan in 2025.