CITIC Securities: Haier Smart Home (06690.HK) accelerates growth in domestic sales in Q3, steady increase in exports, and continuous highlight of the effects of digital transformation.

According to the Zhitong Finance APP, Guotou Securities released a research report stating that Haier Smart Home (06690.HK) released its third quarter financial report for 2025, with the company achieving a revenue of 234.05 billion yuan in the first three quarters of 2025, up 10.0% YoY, and a net profit attributable to the parent company of 17.37 billion yuan, up 14.7% YoY. After calculation, the company achieved a revenue of 77.56 billion yuan in the third quarter alone, up 9.5% YoY, and a net profit attributable to the parent company of 5.34 billion yuan, up 12.7% YoY. The bank believes that the growth of Haier's domestic sales revenue accelerated in Q3, overseas revenue continued to grow rapidly, overall revenue showed steady growth; the company's digital transformation and high-end brand strategy continued to show results, and the profitability in Q3 improved compared to the same quarter last year.