In the first 9 months of this year, the number of visitors received by the Zhejiang Hengdian micro-film troupe increased by 285.8% compared to the same period last year.

"Today, micro-short dramas are the fastest growing new track in the film and television industry in Jinhua, Zhejiang, Dongyang City." On November 1, Ren Kui, Deputy Secretary of the Dongyang Municipal Committee and Mayor, said that in the first nine months of this year, Dongyang's Hengdian received 2,743 micro-short drama groups, an increase of 285.8% compared to the previous year. Data shows that by 2024, the number of micro-short drama users in China will exceed 576 million, accounting for 52.4% of the total number of internet users, with a market size of 504.4 billion yuan.