MOBVISTA (01860) achieved a revenue of USD 269 million in the third quarter, with Mintegral's income reaching a new high.
Huilian Technology maintained steady growth in the third quarter, achieving revenue of $269 million, a year-on-year increase of 25.9%. The gross profit was $55.5 million, a year-on-year increase of 35.1%.
On November 15th, MOBVISTA (01860) released its performance for the three months ending on September 30th, 2023. The financial report shows that MOBVISTA maintained steady growth in the third quarter, achieving a revenue of 269 million US dollars, a year-on-year increase of 25.9%; gross profit was 55.5 million US dollars, a year-on-year increase of 35.1%.
It is worth mentioning that the company's operating profit for the first three quarters increased from 5.91 million US dollars in the same period last year to 17.89 million US dollars, with adjusted EBITDA increasing significantly by 336.1%, indicating a noticeable improvement in profitability.
In terms of business, the core business programmatic advertising platform, Mintegral, achieved a revenue of 255 million US dollars in the third quarter, an increase of 5.6% compared to the previous quarter. Thanks to Mintegral's continuous deep cultivation in the field of machine learning, the previously launched Target ROAS intelligent bidding feature has brought significant growth in ad delivery for developers, becoming one of the driving forces for revenue growth. In addition, Mintegral has also made continuous breakthroughs in expanding revenue from vertical categories, with the proportion of revenue from mid-to-heavy games increasing to 31.8%.
In terms of customer retention and new client cooperation, Mintegral's platform data is favorable. As of the rolling twelve months ending September 30th, 2023, there were 493 enterprise clients contributing more than 100,000 US dollars in revenue, with a retention rate of 94.7% and a net expansion rate based on the US dollar of 111.0%. As of the end of the third quarter, the retention rate of traffic publishers cooperating with Mintegral was 93.5%, the number of new cooperating publishers increased by 15.7% compared to the previous quarter, and the number of new cooperating traffic apps increased by 23.6% compared to the previous quarter.
Furthermore, in the third quarter, MOBVISTA made positive progress in optimizing cloud computing resources. With the deep application of cloud-native technology and continuous optimization of algorithms, Mintegral's unit server cost consumption has significantly decreased. The company expects Mintegral's unit server cost to be optimized to approximately 5% by the end of 2023.
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