PHOENIX TV (02008): Phoenix New Media's total revenue in Q3 was RMB217.6 million, up 8.3% year on year.

PHOENIX TV (02008) announced Phoenix New Media's third quarter 2026 results, with total revenue of RMB217.6 million, up 8.3% from RMB200.9 million in the same period of 2025, primarily due to year-on-year growth in paid service revenue. Gross profit increased 31.0% year on year to RMB125.4 million. Net loss attributable to Phoenix New Media was RMB24.3 million, compared with net loss attributable to Phoenix New Media of RMB4.9 million in the same period of 2025. Gross margin for the third quarter of 2026 increased to 57.6% from 47.6% in the same period of 2025. The increase in gross margin was primarily due to the higher gross margin of the digital reading business generated through mini-programs and the significant growth of such revenue. Net advertising revenue for the third quarter of 2026 was RMB149.2 million, down 6.3% from RMB159.3 million in the same period of 2025. The company expects total revenue for the fourth quarter of 2026 to be between RMB236.7 million and RMB251.7 million. Net advertising revenue is expected to be between RMB148.4 million and RMB158.4 million. Paid service revenue is expected to be between RMB88.3 million and RMB93.3 million. Mr. Li Qi, Chief Executive Officer of Phoenix New Media, said: "In the third quarter, we provided timely coverage of major news events, continued to invest in original content, and expanded commercial opportunities in key verticals, further leveraging the brand and content strengths of ifeng.com. Looking ahead, we will continue to strengthen our professional news reporting and brand credibility, and continuously improve operational efficiency. We expect these efforts to further solidify our business foundation and support the company's long-term development."