BAOZUN-W (09991) announces a US$10 million share repurchase plan.

BAOZUN-W (09991) announces that the board of directors has authorized management to establish and implement a new share repurchase plan, under which the company may, within 12 months commencing from September 24, 2026, repurchase its outstanding American Depositary Shares (ADSs, each representing three Class A ordinary shares) and/or Class A ordinary shares with a value of not more than US$10 million, subject to the scope and restrictions of the general repurchase mandate granted by the shareholders (the Shareholders) at the annual general meeting held on June 16, 2026, and, after the expiry of the current mandate, also subject to any renewal or refreshed mandate that the Shareholders may approve at a future general meeting of the company. The company believes that the share repurchase will demonstrate the company's confidence in its business prospects and development potential, and will ultimately benefit the company and create value for the Shareholders. The board of directors will regularly review the share repurchase plan. The company plans to fund the share repurchases with existing cash balances (excluding proceeds from the global offering) and other funds legally available for such purpose.