HK Stock Market Move | SAMSONITE (01910) rose over 7% in early trading as the company plans to spend $178 million to acquire an 85% stake in the parent company of BIS.

SAMSONITE (01910) rose over 7% in early trading, and as of the time of this report, it has increased by 6.85%, priced at HKD 14.5, with a transaction volume of HKD 46.4163 million. In news, SAMSONITE announced that its subsidiary plans to acquire 85% of the outstanding equity of Beis for a cash consideration of USD 178 million, with the acquisition expected to be completed in the fourth quarter of 2026. According to public information, Beis is a lifestyle and travel brand founded in 2018 by actress and entrepreneur Shay Mitchell. SAMSONITE stated that BIS is a digitally native brand with over 1.4 million followers on Instagram and more than 619,000 followers on TikTok, with the lifestyle and travel bag category accounting for approximately 50% of its net sales. The acquisition will expand the group's portfolio in travel and lifestyle products, enhance digital capabilities, and strengthen its growth momentum in North America.