Synagistics (02562) launches Geene 2.0 to drive the commercialization of AI in Asian businesses.

date
07:19 22/07/2026
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GMT Eight
Lion Rock Holdings (02562) announced that the company has launched Geene 2.0 today, an intelligent ecosystem designed for enterprises. It aims to help enterprises overcome the challenges of fragmented AI applications, achieve large-scale business deployment, improve operational efficiency, and create measurable business value.
SYNAGISTICS (02562) announces the launch of Geene 2.0 today, an intelligent ecosystem designed for enterprises to help overcome the challenges of fragmented AI applications, achieve scalable commercial deployment, enhance operational efficiency, and create measurable business value. Geene 2.0 was jointly developed by the flagship digital commerce and technology brand Synagie of this group and 11 founding partners covering artificial intelligence, data, media, content, commerce, and blockchain areas, including BytePlus, Singdata, and Yiwise. This ecosystem will connect business intelligence with strategic planning, content creation, customer interaction, business execution, and product validation to promote the use of AI throughout the entire business value chain with higher transparency, governance capabilities, and credibility. This launch marks SYNAGISTICS expanding its technology strategy from digital commerce operations to enterprise AI, data intelligence, and trusted digital infrastructure fields. Geene 2.0 is designed for e-commerce, retail, consumer goods, and brand-led enterprises seeking to integrate AI into their business operations. The platform will be provided in a software-as-a-service model and is expected to be officially launched on August 8, 2026. For SYNAGISTICS, Geene 2.0 broadens the group's reach to the market, breaks through traditional digital commerce service boundaries, and creates a platform for deeper cooperation with enterprise and brand clients. By integrating AI, data intelligence, content, business execution, and validation, the group aims to develop more scalable enterprise solutions and expand its technology capabilities for commercial applications in Southeast Asia, Greater China, and other regional markets. Ms. Dai Kexin, Founder and Chairman of the Board of SYNAGISTICS, said, "Geene 2.0 marks an important step in SYNAGISTICS' evolution from digital commerce to enterprise AI and trusted digital infrastructure. We believe that the definition of the next generation of enterprise AI lies not only in intelligence itself, but also in trustworthy execution. By bringing together Synagie and 11 founding partners across data, artificial intelligence, media, commerce, and blockchain fields, Geene 2.0 provides Asian enterprises with the infrastructure to adopt AI, enabling them to deploy with greater confidence and accountability while achieving measurable business results. This also enhances the group's ability to provide scalable enterprise solutions, deepen customer cooperation, and support long-term growth in the region." SYNAGISTICS' flagship e-commerce and technology brand Synagie has partnered with the National Trades Union Congress (NTUC) in Singapore, where eligible Singaporean enterprises can access Geene 2.0 with funding from the Enterprise Training Committee. This project helps enterprises implement practical AI solutions, improve productivity, optimize decision-making processes, and develop employee technical skills, aligning with NTUC's 3W policy framework focusing on wages, benefits, and job prospects. Synagie is also collaborating with the Industrial and Services Employees' Union in Singapore to assist the labor force in preparing for AI skills. The group plans to work closely with partners in other markets to further promote and commercialize Geene 2.0 in the region.