Tracking of Hong Kong stock concepts | State Council approves the "Fifteenth Five-Year Plan" for the construction of a sports power. Domestic event economy ushers in development opportunities (with concept stocks)

On July 2nd, the State Council approved the "Fifteen-Year Plan for Building a Sports Power", anchoring the goal of constructing a sports power, improving the public service system for national fitness, reforming and improving the management system and operation mechanism for competitive sports, strengthening youth sports work, promoting the revitalization and development of the "three major balls", and accelerating the upgrading and expansion of the sports industry. Analysis suggests that with the implementation of top-level designs, the sports industry, especially ball sports and related infrastructure, will enter a new cycle of high prosperity driven by policies. It is reported that during the "Fourteenth Five-Year Plan" period, the sports industry has become a new highlight of economic development, with the overall industry scale growing at an average annual rate of over 10% in the past five years, leading to the popularity of the "Soccer Super League" and the "Village Super League". The sports industry has added new vitality to the national economy and local economic transformation. Yang Xuedong, Director of the Sports Economy Department of the State General Administration of Sports, stated that since the start of the "Soccer Super League", with each game attracting over 60,000 spectators, it has driven various consumptions in Jiangsu totaling 38 billion RMB, effectively promoting consumption. Leveraging the role of sports events in attracting and driving flow, strengthening the combination of "events +", and promoting the integration of events with culture, business, tourism, etc., sports, culture, and tourism have become a "golden combination" that drives consumption and expands domestic demand. The success of the "Soccer Super League" in 2025 has provided a model for mass events, with government guidance combined with market leadership and mass participation to help bring events to the forefront, promote the integration of sports, culture, and tourism to boost consumption, achieving a leverage effect where a 1 RMB ticket drives 7.3 RMB in consumption. The commercial value of other professional sports events in China is gradually increasing as well. The success of the "Soccer Super League" not only demonstrates the enthusiasm of the masses for high-quality events but also proves that there is a soil in China for nurturing high-quality events. On November 4, 2025, the Jiangsu Provincial Government issued the "Opinions on Accelerating the Development of the Event Economy to Boost Sports and Leisure Consumption", clearly stating the need to amplify the effects of the "Soccer Super League", promote the transformation of "sports flow" into "economic increment", and draw a clear blueprint for the long-term development of the event economy. Jiangsu will regard sports events as an important lever for cultivating new consumption and empowering economic growth, gradually making the event economy an important driver of economic growth. Industry insiders point out that with the deepening of the supply-side of service consumption, the demand for resident consumption is expected to further release, and cultural and tourism events are the most typical track. Cultural and touristic events represented by the "Soccer Super League" use a three-dimensional collaborative model of "government-market-society" to not only enhance operational efficiency but also unleash the vitality of cultural and touristic consumption, overcoming bottlenecks in the supply of high-quality cultural and touristic events. Data shows that in 2017, the total scale of China's sports industry exceeded 2 trillion RMB, reaching 2.95 trillion RMB in 2019, increasing to 3.3 trillion RMB in 2022, and around 3.84 trillion RMB in 2024. By 2025, the total scale of China's sports industry has reached 5.12 trillion RMB, officially exceeding the target of 5 trillion RMB. It is expected that by 2030, the total scale of China's sports industry will exceed 7 trillion RMB. China Securities Co.,Ltd. believes that in recent years, with the social externalities of popular sports events such as the Soccer Super League, the Winter Olympics, and F1 becoming evident, stimulating economic vitality through new methods such as the event economy, ticketing economy, and initial public offering economy, the feasibility of promoting consumption circulation continues to be verified, and the sports industry is expected to become a leading figure in the modern service industry. Many mature foreign events have already cultivated a large number of potential customers domestically, and China's event economy is expected to usher in a flourishing development opportunity, actively focusing on listed companies related to the sports industry chain. Relevant concept stocks: ANTA SPORTS(02020): The absolute leader in China's sports goods, with a portfolio including brands like FILA and Descente, covering various professional sports fields such as basketball and soccer, directly benefiting from the increasing enthusiasm for sports among the general public. LI NING(02331): China's leading sports brand enterprise, with strong brand influence and market share in the basketball field, poised to seize huge development opportunities in the revitalization of the "three major balls". XTEP INT'L(01368): Focusing on running and mass sports, benefiting from the improvement of the public service system for national fitness and the growing demand for mass sports equipment.