HK Stock Market Move | ZJLD(06979) rises by over 6% again. Institutions point out that the company's actual operations are expected to be better than expected, with a net profit margin in the first half of the year reaching close to 20%.

ZJLD(06979) rose more than 6%, at the time of going to press, the increase was 5.01%, reaching 7.97 Hong Kong dollars, with a turnover of 18.3385 million Hong Kong dollars. On the news front, ZJLD chairman Wu Xiangdong announced in a live broadcast that the strategic flagship product "Da Zhen Zhen Jiu" has exceeded 1 billion yuan in revenue since its launch 300 days ago. During a period of deep industry adjustment, Da Zhen not only achieved phenomenal performance with this new product, but also maintained smooth sales, becoming a positive case in the industry's counter-cyclical trends. Meanwhile, the Wanshang Alliance celebrated its one-year anniversary, with more than 4,300 alliance merchants signed up, covering 31 provinces and 280 cities nationwide. Huachu Securities released a research report stating that, based on recent channel feedback, we believe that ZJLD's actual operation is expected to be better than expected. The bank pointed out that on the income end: the traditional business of Zhen Jiu has cleared out more than expected, with a predicted narrowing of the decline, combined with Li Du and Kai Kou Xiao maintaining growth, the decline in the first half of the year is expected to narrow to the mid single digits. On the profit end: structural improvement in gross profit combined with cost optimization, the net profit margin in the first half of the year is expected to be close to 20%, with a double-digit growth expected for the whole year.