TSINGTAO BREW (00168) achieved a net profit attributable to the parent of 1.8 billion yuan in the first quarter, a year-on-year increase of 5.2%.

Tsingtao Brewery (00168) released the first quarter report for 2026. During the reporting period, the company focused on high-quality development, targeted market regions with precision based on consumer characteristics, and promoted regional market synergies through differentiation strategies. At the same time, the company actively sought to increase revenue, control costs, and improve efficiency, achieving higher quality and efficiency in business development. In the first quarter of 2026, the company achieved a total product sales volume of 2.202 million hectoliters, generating RMB 10.29 billion in revenue, a decrease of 1.54% compared to the previous year; and a net profit attributable to shareholders of the listed company of RMB 1.8 billion, an increase of 5.2% year-on-year. During the reporting period, the company continued to optimize its brand and upgrade its product structure. Led by core products such as Tsingtao Brewery Classic and Wheat Beer, the company increased efforts in cultivating and promoting classic and above mid-to-high-end products, accelerating the development of new product categories such as whole wheat, craft beer, 0-sugar light calories, and low-alcohol or non-alcoholic beverages. The product structure and profitability steadily improved. During the reporting period, the main brand Tsingtao Brewery achieved a product sales volume of 1.381 million hectoliters, an increase of 0.4% year-on-year; and sales of mid-to-high-end and above products reached 1.042 million hectoliters, an increase of 3.1% year-on-year. During the reporting period, the company focused on opening up new growth opportunities through "new products, new channels, new consumer groups, new scenarios, and new demands." Through integration and promotion by Wuxi Online Offline Communication Information Technology Co., Ltd., the company continued to strengthen its online channels and actively expand new retail and instant retail businesses, maintaining rapid growth in online product sales. The company innovatively promoted the brand through multiple scenarios, enhancing consumer interaction, and linking with sports events, music festivals, and other diverse scenarios to strengthen brand marketing. Through diverse interactions, the company enhanced consumer connections, effectively increasing brand recognition and reputation, providing solid support for the company's high-quality development.