State Administration for Market Regulation: Continuously strengthen the supervision of live streaming e-commerce, and investigate and deal with various illegal and irregular acts in accordance with the law.

On April 24, the State Council Information Office held a press conference to introduce the situation related to the "China Annual Report on Combating Infringement and Counterfeiting (2025)." Bai Qingyuan, Deputy Director of the State Administration for Market Regulation, stated that in face of the rapid development of online transactions, especially live e-commerce, in recent years, the State Administration for Market Regulation has continuously strengthened institutional mechanisms and normalized supervision of the platform economy. The key points of their work include improving regulations, enhancing supervision and law enforcement, and deepening administrative guidance. The next steps include continuing to strengthen supervision over online transactions, especially live e-commerce, cracking down on various illegal activities in accordance with the law, and better safeguarding the legitimate rights and interests of consumers. Regarding international cooperation in the field of intellectual property rights, Yu Ning, Director of the Treaty Division of the Ministry of Commerce, mentioned that intellectual property protection has always been a key and hot issue in international economic and trade cooperation. She emphasized the equal protection of domestic and foreign-funded enterprises, the execution of relevant documents to optimize the environment for foreign investment, and the enhancement of awareness of intellectual property protection in society. The Ministry of Commerce will continue to promote international exchange in the field of intellectual property rights, aiming to empower reform and opening up. The above text is a translation of a press conference held by the State Council to discuss the annual report on combating infringement and counterfeiting in China. The press conference covered various topics related to intellectual property protection, market regulation, and international cooperation efforts in the field of intellectual property.