BLUE MOON GROUP (06993) reported a profit of HK$8.409 billion for the fiscal year 2025, with a year-end dividend of 10 Hong Kong cents per share.

BLUE MOON GROUP (06993) announced its annual performance for the year ending December 31, 2025. The operating results for 2025 showed a significant improvement, with revenue of HK$8.409 billion, gross profit of HK$5.021 billion, and a net loss of HK$329 million, narrowing by 56.1% compared to the previous year. The company plans to distribute a final dividend of 10.0 HK cents per share. In the fiscal year 2025, sales of clothing care and household cleaning products remained stable compared to 2024. On the other hand, sales of personal care products in 2025 saw a growth of 12.8% compared to 2024, mainly due to the improved marketing and introduction of new products by the group's subsidiary, Wuxi Online Offline Communication Information Technology Co., Ltd. Sales through online channels and to offline distributors remained stable in 2025 compared to 2024. Sales to large customers increased by around 11.2% in 2025 compared to 2024, primarily due to improved sales performance targeting major clients. The decrease in net loss during the period was mainly attributed to the overall operational efficiency improvement of the group and the successful implementation of channel strategy investments. Cost optimization and process simplification enabled the group to allocate resources more accurately and efficiently, cutting down on redundant expenses. Additionally, the group continued to invest in new product promotion and knowledge marketing, with "achieving full channel coverage of concentrated laundry detergent and other new products" as one of its core strategic expenditures. The group also focused on promoting scientific washing methods and expanding the reach of new products to consumers, attracting more new customers, especially among the younger demographic. Channel strategy investments expanded the market coverage of products and strengthened customer outreach efforts.