Maoyan Entertainment (01896) announced a profitable year, with an estimated shareholder profit of approximately 540 million to 590 million yuan in 2025, representing a year-on-year growth of approximately 196.9% to 224.4%.

Maoyan Entertainment (01896) announced that the Group expects its revenue in the fiscal year 2025 to be between approximately RMB 46 billion and RMB 47 billion, representing an increase of about 12.7% to 15.1% from the revenue of approximately RMB 40.82 billion for the fiscal year ended December 31, 2024 (2024 fiscal year). The Group also expects that the net profit attributable to owners of the company in the fiscal year 2025 will be between approximately RMB 5.4 billion and RMB 5.9 billion, a growth of about 196.9% to 224.4% from the net profit attributable to owners of the company of approximately RMB 1.82 billion in the 2024 fiscal year. The Board believes that the expected increase in the Group's profitability is mainly due to: (1) According to data from the National Film Bureau, the total box office revenue in the national film market for the year 2025 is expected to be RMB 518.32 billion, an increase of 21.95% year-on-year, with a total viewership of 1.238 billion, an increase of 22.57% year-on-year. The Spring Festival holidays set a new box office record with revenue of RMB 95.14 billion, while the Chinese New Year holidays achieved the second-highest box office revenue in history. In the fiscal year 2025, the Group will continue to enhance its core capabilities and advantages in film promotion services and production/development. The Group's involvement in film promotion/production has achieved historical highs in terms of the number of films, box office share, and the number of main distributed films, with several films receiving positive reviews and box office success. For example, the film "Detective 1900" distributed and produced by the Group exceeded RMB 36 billion in revenue (ranking third in mainland China's box office in 2025), while the films "Little Ghosts on Langle Mountain" and "The Litchi of Chang'an" ranked second and fourth in the summer box office with revenues exceeding RMB 17 billion and RMB 6 billion respectively. (2) The national performance market in 2025 is showing a vigorous upward trend. According to the "2025 National Performance Market Brief" released by the China Performance Industry Association, the total box office revenue of commercial performances in China is expected to be RMB 616.55 billion, an increase of 6.39% year-on-year, with a 4.22% increase in audience numbers. The Group continues to invest in and develop live performance businesses, achieving record highs in GMV and surpassing industry growth rates, further enhancing its competitive strength. It is worth mentioning that overseas, the Group's range of performance offerings continues to expand to include various types of performances such as large concerts, sports events, theater, and stand-up comedy. The Group's self-operated performance business GMV and sales revenue in overseas regions have achieved breakthrough high-speed growth in the fiscal year 2025. (3) In the fiscal year 2025, the Group continues to implement lean management. On the one hand, the Group continues to focus on the development and investment in high-quality film content, further reducing the risk of content investment. At the same time, the Group continuously optimizes accounts receivable management, actively carries out collection work for long overdue accounts, continues to recover overdue amounts in the fiscal year 2025, and continues to deepen cost control to drive the overall net profit of the Group in a positive direction. As a leading "technology + entertainment" service provider, the Group will continue to enhance its infrastructure capabilities and service development, explore and promote valuable content with positive values, in order to further create long-term value.