HK Stock Market Move | Lunar New Year movie box office opens pre-sale, DAMAI Entertainment (01060) rises more than 6%, MAOYAN Entertainment (01896) rises over 3%.

Movie concept stocks rose in early trading, as of press time, DAMAI ENT (01060) rose by 6.12% to HK$1.04, while MAOYAN ENT (01896) rose by 3.33% to HK$7.75. On the news side, on February 9th, the presale of new movies for the 2026 Spring Festival holiday season began. According to Maoyan Professional Edition, as of press time, "Pegasus Motion Pictures 3", "Silent Awakening", and "The Escort: Desert Storm" were the top three new movies in presale ticket sales for the 2026 Spring Festival holiday season. The presale box office of "Pegasus Motion Pictures 3" has exceeded 30 million. Public information shows that all three films are produced by DAMAI ENT. China Securities Co., Ltd. still has high expectations for the box office performance of the 2026 Spring Festival holiday season. The box office of the Spring Festival holiday season has continued to reach new highs in the past two years. China Securities Co., Ltd. believes that the main reasons for this are the longer Spring Festival holiday period in recent years, with 8 days in both 2024 and 2025, longer than the previous 7 days; the concentration of top movies has increased, and the importance of the Spring Festival holiday season throughout the year has been repeatedly emphasized, leading production companies to prefer to schedule the top movies of the year during the Spring Festival.