"Supernatural Action Team" DAU exceeds 10 million, Giant Network Group (002558.SZ) becomes the only A-share company with a daily active user base of over 10 million in the gaming industry.

On February 2nd, Giant Network Group (002558.SZ) announced that the daily active users (DAU) of its game "Supernatural Action Team" officially exceeded 10 million, making it the only game company in the A-share market with a single game with over 10 million daily active users. In the backdrop of the entire Chinese gaming industry entering a stock competition phase, a new product being able to continuously increase its user base within a year of its launch, and long-term occupy the bestseller list, is a very rare phenomenon. Market data shows that with the continuous growth in user base, the revenue performance of the game remains robust, consistently ranking high on the iOS game bestseller list, demonstrating strong commercialization capabilities. This achievement not only challenges the market's perception of the growth speed of new games, but also provides a clear and verifiable success template for the popular "Treasure-Hunting" gameplay trend that has been attracting attention in recent years. As the pioneer of the domestic "Treasure-Hunting" gameplay, "Supernatural Action Team" completed the product verification from project establishment to launch in a relatively short period of time. Public information shows that the project completed the core gameplay and system construction with restrained investment conditions, and quickly optimized retention and growth models after the launch. "Supernatural Action Team" running a large DAU model with significantly lower investment than the industry norm, has not only become a phenomenal product, but is also considered a rare high ROI case in recent years, sparking a new discussion in the industry and capital markets on "non-industrial growth paths". From an industry perspective, the growth of "Supernatural Action Team" is not based on short-term explosions or single-point marketing. In the past year, the "Treasure-Hunting" gameplay has continued to heat up, with many leading companies and mature products trying to follow suit, but "Supernatural Action Team" steadily increased its user base, showing that its growth is not dependent on market trends, but on establishing real barriers in user mindset and gameplay depth. Behind the "hardness" of the product's performance is the intensive and continuously surpassing content supply that exceeds players' expectations. During the anniversary celebration, Zhao Lusi became the first global brand ambassador of "Supernatural Action Team," bringing in a large number of new user demographics; content quickly spread on platforms like Douyin and Xiaohongshu, and the official account's fan base has exceeded 2 million, making it one of the few top gaming IPs with a stable fan base on mainstream content platforms. At the gameplay and content level, "Supernatural Action Team" continues to increase innovation density. In the anniversary edition, a new map brings a higher intensity exploration experience; the "Dual-World Mechanism" and crossover gameplay achieve dual-screen switching on the same screen, significantly increasing the complexity and depth of strategy in matches, giving players a stronger sense of novelty and participation in a single match. This high-frequency, high-quality iterative ability is considered an important foundation for the continuous increase in daily active users. At the technological level, "Supernatural Action Team" is also at the forefront of the industry. Its "AI Puppet" gameplay directly incorporates large-scale model capabilities into the core gaming structure, allowing AI to participate in real confrontation as an "opponent and variable," and has collaborated and operated with various mainstream large-scale models such as Tencent Cloud, Alibaba Cloud, and Volcano Engine. This is not simply adding features, but systematically verifying stability, experience, and risks in a highly interactive real environment, considered an important step in the application of native AI gameplay for large DAU products. From the company's perspective, the birth of a 10 million daily active user product further solidifies Giant Network Group's leading position among A-share game companies. It is understood that the game's anniversary celebration version still focuses on rewarding players, with more impactful content and system updates set to be released during the Spring Festival holiday, which is expected to be an important milestone for comprehensive content density and experience. Regarding discussions about potential impacts of top product competition from outside, some industry observers point out that the growth of "Supernatural Action Team" is more due to its systematic capabilities in gameplay innovation, content pace, and community diffusion, rather than being driven by a single variable. In intense market competition, the game's user structure and gameplay positioning remain distinct, daily active users continue to increase, and in this process, the game has surpassed the 10 million DAU threshold. In a highly mature and competitive market environment, the ability to pioneer gameplay paths with restrained investment and continue to lead after competitors follow suit is itself a very rare capability. The DAU of "Supernatural Action Team" exceeding 10 million may just be the beginning of this growth trend.