HK Stock Market Move | KEEP (03650) rises more than 5%, achieving milestone in key AI field. Weight management may give birth to new opportunities in fitness industry.

KEEP(03650) rose by more than 5%, as of the time of writing, it had risen by 5.38%, closing at HKD 4.11, with a turnover of HKD 3.0219 million. On the news front, on December 18th, the Hangzhou Municipal People's Congress Standing Committee held a press conference to announce that the "Hangzhou Municipal Health Promotion Regulations" have been approved by the Zhejiang Provincial People's Congress Standing Committee and will officially come into effect on January 1st of next year. In promoting healthy living, the regulations specifically highlight weight management, utilizing various measures to promote scientifically managing residents' weight. It is worth mentioning that weight management has been a hot topic this year. Director of the National Health Commission, Lei Haichao, spent 7 minutes discussing weight management at a special press conference on people's livelihoods, and stated that the National Health Commission and 16 other ministries have issued the "Year of Weight Management" activity implementation plan. GuotaiHaitong noted that in the first half of the year, KEEP achieved milestones in key AI areas, including the landing of multi-intelligent system, iteration of core functions of AI Coaches, and innovation of AI-generated content workflow. Regarding the AI Coach Kaka, according to the latest data in July, the AI core daily active users (DAU) exceeded 150,000. AI diet records, as a typical high-frequency and rigid demand scenario, have shown significant retention advantages, covering one-third of AI conversation users, with a next-day retention rate of 50%, and the retention rate of App DAU has increased to 79%. In terms of advertising business, the focus is on building the urban road race IP event K-MARS: leveraging the accumulated reputation of the first folk road race, accurately positioning the core running population, and establishing a scale foundation through the upgrade from single events to multiple events in the series races.