New stock news | Hla Group Corp.,(600398.SH) submitted an application to the Hong Kong Stock Exchange, ranking first in the Asian men's wear market for 11 consecutive years.
Hailan Home has been ranked first in the Asian men's wear market for 11 consecutive years since 2014.
According to the disclosure by the Hong Kong Stock Exchange on November 21st, Hla Group Corp., Group Limited (referred to as Hla Group Corp., 600398.SH) submitted its application to the main board of the Hong Kong Stock Exchange, with Huatai International as its sole sponsor. According to Frost & Sullivan data, by revenue calculation: Hla Group Corp., was the second largest men's wear brand in the world in 2024; Hla Group Corp., has been ranked first in the Asian men's wear market for 11 consecutive years since 2014.
The prospectus shows that Hla Group Corp., is a leading brand apparel retail group in China, unique with its diversified brand portfolio, extensive supply chain network, and strong channel integration capabilities. According to Frost & Sullivan, in 2024, Hla Group Corp., ranked fourth in the revenue ranking of Chinese clothing groups. As of June 30, 2025, the company's total number of global stores has exceeded 7,200.
As of June 30, 2025, Hla Group Corp., operates 5,631 Hla Group Corp., stores in 31 provincial-level administrative regions in China, covering almost all prefecture-level cities, forming the widest offline network among Chinese men's wear brands. As of June 30, 2025, the company has established a global Hla Group Corp., sales network with 5,723 stores, including 92 overseas stores. In addition to men's wear, its own brands include the premium women's wear brand OVV and the high-end children's wear brand Ying Shi, catering to diverse customer preferences and personalized expressions.
In addition to its own brands, Hla Group Corp., has also established strategic partnerships with globally renowned sportswear brands. The company is the exclusive operator of the adidas Future City Concept ("FCC") business in mainland China, and holds the authorization to operate Hyde brand clothing in mainland China, Hong Kong, Macau, and Taiwan. At the same time, the company has been a long-time market leader in the field of corporate clothing customization in China, with over twenty years of development history, and according to Frost & Sullivan, has become the largest corporate clothing customization manufacturer in China by revenue calculation.
Hla Group Corp., is firmly committed to global expansion and continuously enhancing its international influence. Following a development strategy of multiple brands, omni-channels, and global orientation, Hla Group Corp., is steadily expanding its business scope beyond China. Currently, the company's store network covers Malaysia, the Philippines, Vietnam, Singapore, Thailand, Indonesia, Laos, Cambodia, Maldives, Kenya, and Australia. As of June 30, 2025, the company has 111 self-operated stores overseas, continuously expanding its international business footprint.
With its strong value chain capabilities, Hla Group Corp., has established a brand operation system that can support the incubation and scale development of multiple brands and retail projects to meet changing consumer preferences and drive sustainable long-term growth. The company's brand operation system covers brand management, supply chain integration, and an extensive sales network. Through this system, Hla Group Corp., has built an efficient and scalable sales system, standardizing product design, procurement production, intelligent digital management, logistics, and sales integration to ensure high consistency in product quality, brand experience, and operational efficiency.
Financially, in a complex and changing market environment, Hla Group Corp., has always focused on its core apparel business and implemented a series of rigorous operating measures, which have supported the steady growth of its business and demonstrated the inherent resilience of the company's business model. In 2022, 2023, 2024, and for the six months ended June 30, 2025, the company recorded revenues of RMB 17.905 billion, RMB 20.754 billion, RMB 20.162 billion, and RMB 11.238 billion respectively, and net profits of RMB 2.062 billion, RMB 2.918 billion, RMB 2.189 billion, and RMB 1.588 billion respectively.
Furthermore, Hla Group Corp.,'s gross profit margin has improved during the previous reporting periods, reaching 43.4%, 45.2%, 45.5%, and 46.9% in 2022, 2023, 2024, and for the six months ended June 30, 2025, respectively, indicating the company's continued focus on product quality, operational efficiency, and refined retail management.
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