HK Stock Market Move | CHINA LIT (00772) rose nearly 5% in early trading, the company launched four major initiatives to layout the comic ecology, actively promoting the commercialization of IP.

CHINA LIT (00772) rose nearly 5% in the morning session, rising 4.07% to HK$38.84 as of the time of publication, with a trading volume of HK$84.8058 million. On the news front, on October 16th, the 2025 China Literature Creation Conference was held in Wuhan Optics Valley. At the conference, CHINA LIT CEO and President Hou Xiaonan announced the upgrade of the "Creative Partner Plan", launching four initiatives to enter the comic drama industry, including opening up 100,000 high-quality IPs, establishing a billion yuan creation fund, launching the AIGC tool "Comic Drama Assistant" to improve adaptation efficiency, and building a full industry chain support system. Tianfeng released a research report stating that China Literature has the ability to consistently create commercial hits and the commercial feasibility of realizing IP industry chain linkage. In the long run, it is expected to build barriers with a good content ecosystem, rich IP reserves, and the ability to expand multiple business chains, steadily improving profitability. CMSC previously pointed out that the company holds a massive amount of high-quality online literary IPs, actively promoting IP commercialization, establishing sales channels, and focusing on card games, grains, and lightweight software to maximize commercial value, aiming for synergy with high-quality works in film, animation, and games.