Hong Kong Monetary Authority launches global promotional campaign, showcasing Hong Kong's extraordinary financial strength as an international capital value-added hub.

Hong Kong Financial Development Bureau (Hong Kong FDB) launched a global promotion campaign today to showcase Hong Kong as a leading international financial center. In the face of increasing global economic uncertainty, Hong Kong aims to maintain its leadership in promoting capital operation and preservation, highlighting its unique systemic advantages. With a strong institutional foundation, Hong Kong aims to provide a solid base for capital to achieve optimal growth. The Hong Kong FDB points out that the promotion focuses on Hong Kong's core strengths: a free and open economic system, deep and liquid capital markets, a reliable legal framework, seamless connectivity with global capital and institutions, and a diverse pool of top talent. The campaign video features a creative concept, personifying "capital" as a dynamic protagonist who seeks growth and views Hong Kong as the ideal place to settle, delivering a clear message that Hong Kong is not just an international financial center, but also a financial ecosystem built to maximize the efficiency of capital. The Hong Kong FDB emphasizes that this promotion comes at a crucial moment when Hong Kong reaffirms its position as a global financial center. In the first half of 2025, Hong Kong led the world's initial public offering market with a fundraising amount of $13.7 billion, while maintaining its position as the largest offshore renminbi center in the world. Bloomberg industry research projects that by the end of 2025, Hong Kong will surpass Switzerland to become the world's largest cross-border wealth management center, managing cross-border assets worth $2.9 trillion. Chairman of the Hong Kong FDB, Hung Buzheng, states that Hong Kong possesses unmatched capital leadership capabilities compared to other financial centers. For decades, Hong Kong has been the most vibrant international financial market, facilitating seamless connections between businesses and capital. Hong Kong needs to demonstrate its unique advantages to the world in a more confident and creative manner. This global promotional campaign is a clear declaration of Hong Kong's important role as a cornerstone in the new era of international finance.