HK Stock Market Move | BILIBILI-W(09626) rose by over 9%, recent new game performance impressive, the company's commercial value expected to gradually release.

BILIBILI-W (09626) rose more than 9%, as of press time, up 9.36% to HK$229, with a turnover of HK$9.26 billion. On the news front, "Escape Duckkov," a PvE aerial view evacuation shooting game developed by Team Soda and released by bilibili, has sold over 500,000 copies since its release on October 16. In addition, the international version of the second-dimensional card RPG game "Doodle Face Prank" was launched on October 9 and topped the China, Hong Kong, Macau, Taiwan, and Japan iOS game free charts the next day. It is worth noting that the new casual asymmetrical competitive card game "Three Kingdoms: Hundred Generals Cards" has been scheduled for testing in October. CMSC pointed out that the company's advertising and gaming business maintains a strong performance, with a rich reserve of new games and gradually releasing commercial value. The company is expected to achieve revenue of RMB 7.6 billion in the third quarter, a year-on-year increase of 4%; it is expected to achieve adjusted net profit attributable to equity holders of RMB 650 million, a year-on-year increase of 175% and a quarter-on-quarter increase of 16%. The bank is optimistic about the company's accelerated commercialization and the profitability improvement brought by operational leverage release.