SUNSHINE INS (06963) accurately focuses on key target groups to carry out financial education and promotional activities.

date
28/09/2025
avatar
GMT Eight
Sunshine Insurance (06963) actively responds to the work deployment of the China Banking and Insurance Regulatory Commission on "Financial Education Promotion Week 2025." Centered around the theme "Protecting Financial Rights and Interests to Support a Better Life," the company actively organized a series of financial education promotion activities targeting key groups such as the elderly, youth, new immigrants, and foreigners in China. By fulfilling its social responsibility as a financial service provider, the company actively protects the rights and interests of financial consumers and contributes to the construction of a harmonious and healthy financial consumption environment.
SUNSHINE INS (06963) actively responds to the work deployment of the China Banking and Insurance Regulatory Commission on the "Financial Education Propaganda Week 2025", focusing on the theme of "Protecting Financial Rights and Promoting a Better Life". We actively organized a series of financial education and publicity activities for key groups such as the elderly, teenagers, new immigrants, and foreign nationals in China. We truly fulfill the social responsibility of finance for the people, contribute to protecting the rights of financial consumers, and help build a harmonious and healthy financial consumption environment. Guarding the sunset years, building a solid line of defense against fraud and scams SUNSHINE INS actively visited nursing homes, communities, and elderly activity centers to disseminate financial knowledge on preventing elderly fraud, identifying illegal fundraising, protecting personal information, and more. The Sun Life Insurance Jiangsu Branch Branch in Xuzhou went to the Quanshan District Elderly University, using simple language to analyze elderly fraud typical tricks in depth, guiding elderly friends to identify common words and disguise tricks used by scammers, and building a "protective net" for the financial security of the elderly. Sun Alliance Property and Casualty Insurance Guangdong Branch distributed large-print financial knowledge and risk warning brochures for the elderly, gave practical gifts, and helped the elderly safeguard their "retirement funds." Ensuring the growth path, sowing the seeds of financial security SUNSHINE INS partnered with schools across the country to conduct financial risk awareness activities in schools, educating young people about preventing telecom fraud, identifying "campus loans," and other financial traps. The Sun Life Insurance Hunan Branch went to the Quan Tang Second Elementary School's soccer team in Changsha, using real cases to illustrate fraud scenarios related to soccer interests such as "false training registration" and "low-priced purchase of signed photos of soccer stars", dismantling fraud traps and instilling financial security awareness in children from a young age. Sun Property and Casualty Insurance Henan Branch entered campuses to hold a "Financial Fun Sports Day", with fun games like "anti-fraud challenge" and "equity showdown" allowing students to learn financial knowledge while running and answering questions. Warmth spreading worldwide, jointly building the bridge of rights protection SUNSHINE INS launched multilingual financial guides and face-to-face consultation services for foreign nationals, helping them to enjoy convenient and safe financial services. Sun Life and Sun Property and Casualty Insurance Hainan Branch jointly entered a Brazilian Jiu-Jitsu gym in Haikou and organized financial knowledge education and publicity activities for foreign friends working and living in Hainan. By distributing bilingual promotional brochures in Chinese and English, staff vividly explained the contents and application scope of the eight basic rights of financial consumers, helping foreign nationals understand the legal rights they enjoy as financial consumers in China. SUNSHINE INS will continue to adhere to the original intention of "finance for the people" and continue to explore new forms and paths of financial education and publicity, delivering more accurate financial knowledge to consumers, building a strong financial security firewall with practical actions, and contributing sunlight power to the construction of a harmonious, stable, and healthy financial environment.