Adobe (ADBE.US) launches a series of AI intelligent agents to help companies shorten their workflow.

Adobe (ADBE.US) has launched a series of artificial intelligence agents aimed at helping customers shorten workflows in a variety of application scenarios. These agents first appeared at the Adobe Summit in March 2025, and the creative application company officially began offering related services to the public today. Investors have expressed concerns about AI tools potentially threatening market share for design software companies like Adobe, Figma (FIG.US), and Canva. However, Adobe has taken the lead in integrating AI-driven tools into its own products, such as Firefly. Anjul Bhambhri, Senior Vice President of Engineering for Adobe Experience Cloud, said, "Adobe's AI agents innovation is redefining customer experience orchestration in the AI era, enabling businesses to unleash productivity through agent orchestration, reshape longstanding processes, and deliver personalized experiences at scale to drive business growth." These new out-of-the-box AI agents can help users quickly build audience segments, orchestrate marketing campaigns, conduct creative experiments, gain data insights, optimize websites, and improve customer support. Adobe also plans to soon launch the Experience Platform Agent Composer, allowing customers to customize and configure their own agents. In addition, Adobe announced new partnerships with Cognizant (CTSH.US), Google Cloud (GOOG)(GOOGL.US), Havas (HAVSF.US), Medallia, and Omnicom (OMC.US) for intelligent agent collaborations.