US Stock Market Move | Walmart Inc. (WMT.US) rose more than 3%, with the number of Walmart+ members reaching a new high in July.

On Wednesday, Walmart Inc. (WMT.US) rose more than 3% to $102.68. On the news front, Morgan Stanley recently released a research report stating that it maintains a "hold" rating on Walmart Inc. (WMT.US) with a target price of $115. The bank stated that Walmart Inc.'s paid membership service, Walmart+, reached a new high in membership numbers in July 2025, signaling the continued effectiveness of this retail giant's strategic layout in the e-commerce field. According to Morgan Stanley AlphaWise's monthly Consumer Pulse Survey data, the membership of Walmart+ in July reached approximately 28.3 million (adjusted for user response error to 18.4 million), equivalent to a household penetration rate of about 22% in the United States (adjusted to 14%). This number increased by 1.1 million from June, marking the highest record since the survey started in September 2020. Over a rolling three-month period, the number of Walmart+ members increased by about 27% year-on-year.