Zhongtai: Box office warming up in the summer season, optimistic about the multi-dimensional opportunities in the film and television industry chain.

date
06/08/2025
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GMT Eight
CITIC Securities believes that with the abundant supply of high-quality films this summer, the summer box office is expected to achieve impressive performance. CITIC Securities is optimistic about the summer box office and sees investment opportunities in related companies with film content reserves, cinema channels, online ticketing platforms, and film copyright operations.
Zhongtai has released a research report stating that, according to Top Data, as of 2:00 pm on August 4, 2025, the total box office revenue (including service fees) for the 2025 summer season is 7.054 billion yuan, with a total of 186 million viewers and 27.5036 million screenings, and an average ticket price of 37.9 yuan. The movies "Wandering Mountain Little Monsters" released on August 2, "Eastern Island" released on August 8, and "731" released on September 18 are expected to continue to support future box office revenues. The box office revenue for the 2024 summer season was 11.641 billion yuan, and this year is expected to show a significant year-on-year improvement. Zhongtai believes that with a rich supply of high-quality films this summer, the summer movie season is expected to achieve impressive performance. Zhongtai is optimistic about investment opportunities in companies related to film content reserves, cinema chains, online ticketing platforms, and film copyright operations during the summer season. It suggests focusing on Shanghai Film, Wanda Film Holding, Hengdian Entertainment, China Film Group, MAOYAN ENT, DAMAI ENT, Beijing Jetsen Technology, COL Group Co., Ltd., and other related companies. The main points of Zhongtai are as follows: According to Top Data, as of 2:00 pm on August 4, 2025, the total box office revenue (including service fees) for the 2025 summer season is 7.054 billion yuan, with 186 million viewers and 27.5036 million screenings, and an average ticket price of 37.9 yuan. The single-day box office revenue on August 3 exceeded 380 million yuan, setting a new record for single-day box office revenue in the 2025 summer season. The first half of this year's summer season was relatively flat, with cumulative box office revenue of less than 3.5 billion yuan from June 1 to July 17. With the release of films such as "Litchi in Chang'an," "Black R...