Canada Goose Holdings, Inc. (GOOS.US): Q1 revenue increased by 22.4%, deepening strategic core efforts to open up new growth channels.

date
04/08/2025
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GMT Eight
Canada Goose had a strong start to the first quarter of the 2026 fiscal year, with a 18.7% increase in the Greater China market and significant results from its global strategy.
"Continuously deepening strategic core areas to stimulate sustainable growth momentum," Canada Goose Holdings, Inc. (GOOS.US) had a strong start in the first quarter of the 2026 fiscal year. It is understood that Canada Goose Holdings, Inc. achieved a strong year-on-year revenue growth of 22.4% to 108 million Canadian dollars globally during the quarter. Among them, the direct-to-consumer (DTC) channel revenue increased by 23.8% year-on-year; comparable sales increased by 14.8%, achieving positive growth for seven consecutive months, with a year-on-year increase in store traffic conversion rate. With multiple growth points in global markets, the Greater China region has become a growth engine. Canada Goose Holdings, Inc.'s growth resilience in this quarter is demonstrated by the synergistic efforts in global markets. Regionally, Asia-Pacific market revenue increased by 26.6% year-on-year, with Wuxi Online Offline Communication Information Technology Co., Ltd. channels performing well. The breakthrough in the Douyin platform's live broadcasting business injected strong momentum into the e-commerce channel, becoming an important support for performance growth. Revenue in the Greater China region increased by 18.7% year-on-year, with strong performance in the mainland China direct sales channel. The strong demand for seasonal products from consumers, combined with the enthusiastic response to the SnowGoose by Canada Goose series led by Creative Director Haider Ackermann, drove rapid growth in apparel sales, demonstrating a deep resonance between the brand and consumers. Sales in the North American market increased by 27.0% year-on-year, with direct sales channels also performing well, forming a "dual-drive" pattern with the Greater China region, laying a solid foundation for the brand's peak season performance. Canada Goose Holdings, Inc. Chairman and CEO Dani Reiss said, "From bold brand narratives to more sensible retail strategies, we have executed each plan accurately, and the results are evident. With the introduction of more attractive products and more efficient and precise business operations, I am confident in the brand's continued growth momentum." Strengthening core competitiveness, continuous upgrade of full-chain capabilities In the view, the steady growth of Canada Goose Holdings, Inc.'s business scale stems from the company's deep cultivation of core strategies. In the first quarter of the 2026 fiscal year, Canada Goose Holdings, Inc. demonstrated strong execution power in key areas of category expansion, marketing innovation, channel optimization, and operational efficiency. In terms of category expansion, Canada Goose Holdings, Inc. continues to push the boundaries of "season suitability." The new Emerson short-sleeved T-shirt launched this quarter became the best-selling product, with the Beckley Polo shirt and Chilliwack Fleece jacket ranking high. The strong sales of new and seasonal products not only enrich consumer choices but also drive sales growth of core outerwear collections, creating a virtuous cycle of "whole-category synergy." Creative Director Haider Ackermann's design concept injects avant-garde style into products, further strengthening the balance between functionality and fashion for the brand. On the marketing front, Canada Goose Holdings, Inc. focuses on the spring/summer collection and the SnowGoose by Canada Goose second season series, building brand heat through precise strategic investment. The spring/summer series appeals to consumers with a narrative of "fun and vitality," highlighting season adaptability; the SnowGoose series deepens the connection between the brand and popular culture through efficient interaction and fan growth, consolidating loyalty among old customers and successfully attracting a new generation of consumers, achieving intergenerational transmission of brand influence. The "quality and efficiency improvement" of the channel network is also worth noting. In the first quarter, Canada Goose Holdings, Inc. upgraded two temporary stores to flagship stores, increasing the total number of global flagship stores to 76; the Amsterdam flagship store was redesigned with new art installations, VIP exclusive spaces, and other improvements to reshape the high-end retail experience, making the terminal the core touchpoint for delivering brand value. The improvement of operational efficiency lightens the burden of growth. By the end of the first quarter, Canada Goose Holdings, Inc. saw a 9% year-on-year decrease in inventory levels, achieving a year-on-year decrease for seven consecutive quarters. The effectiveness of forward-looking inventory management strategies reflects strong market demand and provides ample space for the introduction of new products. Further commitment to sustainable development, anchoring long-term value growth While driving performance growth, Canada Goose Holdings, Inc. continues to deepen its sustainable development strategy. In the recently released 2025 fiscal year impact report, the company introduced the "Moonshots" long-term vision with three pillars of Product, Planet, and People, aiming to break limits, inspire innovation, and drive mission action. In terms of products, the focus is on circularity, traceability, and responsible chemical use goals; on the planet front, efforts are made towards climate-positive effects and zero-waste production; and on the people aspect, empowerment of partners and communities continues the brand's legacy of "passing on warmth". This vision will become the core of the target framework from 2026, driving responsible practices through quantifiable metrics. In specific practice, Canada Goose Holdings, Inc. has made significant achievements in materials and production. 87% of products use preferred fibers and materials (PFMs), with 114 new products containing recycled materials. The brand continues to explore innovative alternatives that combine warmth and functionality; for example, the PrimaLoft insulation layer made from 100% recycled material provides outstanding performance while conserving resources and reducing waste. TENCEL Lyocell sustainable plant fibers, sourced from sustainably managed forests, enhance durability and comfort; G-LOFT, made from premium plant-based fibers, offers superior warmth, breathability, and resilience, and has been used in the new SeaMantra Parka. The purchased down is certified by the Responsible Down Standard (RDS) to prevent live plucking and force-feeding, and 89% of fabrics are bluesign certified to control environmental and safety risks from the source. In terms of carbon reduction, Canada Goose Holdings, Inc. is certified by the Science-Based Targets initiative (SBTi), with emissions reduced by 9% year-on-year for scope 1 in 2025, and 25% for scope 3, offset by 10 renewable energy projects for scope 2 emissions. Direct operational facility electricity consumption is achieved with 100% renewable energy attribution certificates (REC), with the Greater China region alone procuring 2494 megawatt-hours of carbon-neutral electricity in the 2025 fiscal year, a 13.9% year-on-year increase. The brand has committed to reducing greenhouse gas emissions by 90% for scopes 1 and 2 by the 2030 fiscal year compared to the 2019 fiscal year, achieving net-zero emissions across the entire value chain by 2050. In terms of social responsibility, Canada Goose Holdings, Inc. continues its legacy of spreading warmth to the world. Since 2007, the company has donated over $7.5 million to Polar Bears International, with donations exceeding $570,000 in the 2025 fiscal year, over $300,000 of which came from sales of the PBI hoodie designed by Haider Ackermann. Since 2009, the company has donated over 2 million meters of fabric through the Resource Center program to more than 20 communities in Canada's North. In China, the company has partnered with the Shanshui Nature Conservation Center for several years to promote biodiversity conservation in the Sanjiangyuan region. In the 2025 fiscal year, 29 infrared cameras were deployed to establish an ecological monitoring network, highlighting the global responsibility of multinational corporations. It is understood that in the capital markets, ESG concepts have gained increasing attention from global corporations, and companies that value ESG are also seeing a rise in investment value. Empirical results show that the release of ESG reports has a significant impact on the long-term market value of listed companies, and companies committed to ESG practices have higher long-term growth potential, which is a key reason for the rise of ESG investments globally. Conclusion In summary, the strong performance of Canada Goose Holdings, Inc. in the first quarter of the 2026 fiscal year is both the result of the company's continued deepening of strategic core areas and the convergence of product strength, channel strength, and sustainable development capabilities. From deep penetration in regional markets to continuous improvement of the full-category matrix, from the upgrade of retail experiences to the forward-looking layout in the ESG field, the company continues to consolidate its brand positioning and maintain growth momentum. With the continued deepening of its strategies, this nearly 70-year-old brand is expected to steadily advance on the path of "technological high-end, experiential scene, and sustainable growth."