Sensor Tower: Tencent's "Honor of Kings" returned to the top of global mobile game revenue charts in April.

According to Sensor Tower's app intelligence platform data, Tencent's "King of Glory" topped the global mobile game revenue ranking in April 2025, rising four places compared to the previous month and reclaiming the top spot on the global revenue chart. "Last War: Survival" followed closely behind, jumping to second place. "Whiteout Survival," "MONOPOLY GO!" and "Royal Match" ranked third to fifth respectively on the global revenue chart. The re-ascension of "King of Glory" demonstrates its continued rich content innovation and efficient IP linkage strategy. This month's revenue growth is mainly attributed to the "Double Fifth Friends' Day" event, in collaboration with Sanrio to introduce new gameplay modes and a popular new skin for Arthur, fully reflecting Tencent's continuous investment in quality content and user experience. Game operation activities centered around holiday themes (Live Ops) are key factors in increasing player activity and monetization performance. "Last War: Survival" rose to second place, largely benefiting from holiday events such as Easter events, launching a new castle skin and limited-time item rewards to effectively stimulate seasonal user interest. Despite minor fluctuations in ranking, "Whiteout Survival" maintained stable Top 3 revenue performance with continuous operation activities, including Easter special versions and major updates like "Snowbusters," consistently providing players with fresh and attractive gaming experiences. "MONOPOLY GO!" remains steady at fourth place, maintaining popularity through rich social gameplay and periodic activities, and the April launch of "City Racers" and "Adventure Club Vikings!" further enhancing player retention. Although dropping slightly in ranking, "Royal Match" continues to stay in the top five in terms of revenue, demonstrating its puzzle gameplay and frequent content updates' long-term monetization capabilities. In April 2025, global mobile game players spent approximately $6.48 billion on the App Store and Google Play, a 4.5% decrease month-over-month. The United States remains the largest mobile game market globally, with revenues of around $2 billion, accounting for 31.5%, followed by China (iOS) with 18.8% in second place and Japan with 13.2% in third place. In terms of revenue growth performance, "Honkai: Star Rail Apocalypse" made a significant jump of 24 places, becoming the fastest-rising game on the April Top list. This growth was mainly driven by the introduction of new characters like "Hadia" and "Nake Xia" and popular events like "Let's Run Star Rail WORLD!" significantly boosting consumer spending. Additionally, the newly launched "SD Gundam G Generation ETERNAL" in April made an impressive debut leveraging the advantage of classic mecha anime IP, successfully entering the top ranks of revenue, particularly excelling in the Japanese market. These trends reflect the significant role of high-quality IP value, continued content updates, and online activities in driving mobile game revenue growth. April 2025 Top 10 Global Mobile Game Download Volume "Block Blast!" retained the top spot on the April global mobile game download chart, followed by "ROBLOX" rising to second place, with "Free Fire," "Subway Surfers," and "Ludo King" closely following to form the top five in the download chart. "Block Blast!" once again topped the global download chart with its easy-to-play puzzle gameplay and efficient user growth strategies. It performed strongly in core markets like the United States, India, and Indonesia, maintaining the second highest ad exposure share in the Indonesian market in April, following its first position in March. "ROBLOX" attracted a large number of new users with its rich user-generated content and social experiences. Brand collaborations like NFL Universe Football and Cinnamoroll Cloud Land, launched in April, injected continued popularity into the platform, showcasing the strong impact of IP collaborations on user acquisition. "Free Fire" maintained its position at third place by continuing to update and offer classic battle royale gameplay, leading in markets like India, Brazil, and Indonesia. The end of April saw the launch of the "Midnight Ace" special event introducing new characters and treasure gameplay, further driving user downloads. "Subway Surfers" held the fourth spot on the chart, with its simple and fast-paced running gameplay continuing to attract global user attention. Similarly, "Ludo King" maintained a steady ranking, with the enduring appeal of classic board games continuing to attract a stable user base in India and Indonesia. In April 2025, global mobile game downloads reached 3.93 billion, an 8.4% decrease month-over-month. Among them, India accounted for 739 million downloads, making up 18.8%, ranking first globally, with the United States and Indonesia following closely, each accounting for 7.5%. "Delta Force" had a particularly impressive performance in April, ranking first in global download growth and sixth overall. Benefiting from strong performances in the United States and Brazil, along with a global pre-registration and simultaneous launch strategy, innovative FPS/TPS gameplay integration, and the nostalgic effect of the classic PC shooter game IP from NovaLogic, the game attracted a large number of new users. The simulation management game "Cookingdom" also performed well, ranking second in download growth and jumping to eighth place in total downloads. With its exquisite visuals and engaging management simulation gameplay, the game made a strong debut in markets like the United States, Brazil, and Indonesia. NetEase's new survival mobile game "Once Human," adapted from last year's PC hit, quickly gained popularity since its launch in April. It ranked fifth in download growth, showing strong performance in China, the United States, Japan, Mexico, and Brazil, successfully attracting mid-core players with its 3D sci-fi theme and medium-heavy gameplay, demonstrating the potential for cross-platform IP expansion."" It is punctuation in Japanese which means period or full stop in English.The strong performance of new products such as Delta Force, Cookingdom, and Once Human once again confirms the important value of mature gameplay, cross-platform adaptation, and global pre-order + social media marketing in increasing game downloads.