HK Stock Market Move | BOSIDENG (03998) rose more than 4% against the market trend. The company has launched its spring and summer series products. JP Morgan is optimistic about the steady growth of sales in the spring and summer series.

BOSIDENG (03998) rose more than 4% against the market trend, rising by 4.11% to 4.56 Hong Kong dollars as of the time of publication, with a turnover of 204 million Hong Kong dollars. On the news front, BOSIDENG stores had recently launched the 2025 spring and summer collection, featuring functional outerwear, tech-sunwear, quality light outdoor and soft light sports series, with rich scenes and innovative fabric technology upgrades. In addition, BOSIDENG benefited from lower temperatures in March, with sales increasing by over 90% year-on-year, and a 13.6% year-on-year growth in Q1. JPMorgan issued a research report stating that BOSIDENG doubled its retail sales to 1 billion yuan by the end of March in the fiscal year and launched a new spring and summer collection including sun protection clothing and new outdoor product categories. The bank said that BOSIDENG is upgrading its sun protection clothing and introducing new outdoor product categories with detailed quantitative indicators, expecting strong sales growth. The bank expects steady growth in the group's spring and summer collection sales for the fiscal year 2026.